Advertise on MXSW

Why advertise on MXSW?

• Mouth by Southwest (MXSW) is the only news source focused on eating and drinking in the East Valley. If you’re an East Valley restaurant owner, every MXSW reader is your potential customer.

• Because of MXSW’s targeted audience, restaurant advertising is LESS expensive yet MORE effective than using other Valley media.

• MXSW doesn’t rotate ads off the page or bury them on rarely visited pages like other Valley media. Your ad is easy to find on every page.

• MXSW is not owned by a large, out-of-state corporation like other Valley media. We’re a locally owned small business – like yours.

• MXSW does not accept advertising from national chains. We support locally owned businesses.

• MXSW is closely monitored by the local food media. Many stories on MXSW soon appear in other Valley media.

To get MXSW advertising info, email Jess Harter.

Why you should be advertising online

• People are turning away from TV, newspapers and radio, but the Web is growing rapidly as a news platform (see chart below):

• 46% of people now say they get news online at least three times a week, surpassing newspapers (40%) in 2010.

• In 2010, online advertising was $25.8 billion, surpassing print newspaper advertising for the first time.

• Online advertising targets the potential customers you want at the cheapest price.

To learn more, email Jess Harter.