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Superstition Farm in Mesa to host Food Truck Round Up on March 17

T-licious food truckAfter the mega-disaster that was last month’s Street Eats Food Truck Festival in Scottsdale, the last place you might want to go is the Food Truck Round Up at Superstition Farm on Saturday, March 17.

But the southeast Mesa dairy farm looks like it’s learned a thing or two from the ill-fated Street Eats fest, which was plagued by long lines, high prices and a shortage of food, among other things.

Superstition Farm is promising to make its event “the most customer friendly rally yet” by:

  • Capping ticket sales at 2,500;
  • Selling only advance tickets – no walk-ups allowed;
  • Allowing VIP ticket holders to enter at 11 a.m., two hours before general admission;
  • Requiring trucks to sell items for $2 or multiples of $2;
  • Requiring trucks to have two lines: one for a $2 bite-sized sample and another for a small-portion meal.

Tickets are $25 for VIP (which includes early entry, 4 tasting tickets and a drink ticket) and $20 for general admission (which includes 4 tasting tickets).

Admission also includes free hay rides around the 30-acre farm and access to the petting zoo.

The festival, which runs until 5 p.m., also will feature live music, cooking demos, food competitions, a mechanical bull, horse rides and kids activities. Beer and wine will be available.

Vendors scheduled to participate:

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