Why did I start an East Valley-centric site like Mouth by Southwest? This story is a typical example of the AZ Republic’s skewed geographical perspective, even in its dining coverage, especially this sentence about Postino locations:
The company also operates two other Postinos, in Arcadia and the East Valley.
Apparently, the Phoenix neighborhood known as Arcadia (population 10,000) is worth specifying. The municipality of Gilbert (population 200,000) is not. What geographical audience do you think the Republic writes for?
