Tempe’s Sleepy Dog Brewery has been sued by Ohio’s Thirsty Dog Brewing over allegations of trademark violation.
At issue is Sleepy Dog’s Leg Humper hefeweizen, whose name is rip-off of its longtime Old Leghumper porter, Thirsty Dog claims.
The Akron brewery also wants Sleepy Dog to change its label, which features a dog sitting between the legs of a woman wearing a black skirt and high heels.
Old Leghumper’s label shows a dog sitting in front of three women wearing black skirts and high heels.
The Ohio brewery trademarked Old Leghumper more than 15 years ago, a decade before Sleepy Dog launched in 2009.
Thirsty Dog says it brought its concerns to Sleepy Dog in 2011, and finally filed a lawsuit last week because of Sleepy Dog’s inaction.
No response yet from Sleepy Dog.