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California-based smoothie shop Juice It Up has made its Valley debut on the northwest corner of Rural and Ray in south Tempe.
The menu offers 11 ‘‘classic’’ smoothies and 11 ‘‘specialty’’ ones. The latter include superfruit-infused, protein-infused, and plant-based varieties.
There’s also raw and cold-pressed juices.
Eight açai bowls head the food options, which also include toasts and waffles.
Open 7 a.m.-8 p.m. Monday-Saturday and 8 a.m.-6 p.m. Sunday.